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Activate Your Virtual GM®

The complete business transformation program for overwhelmed owners ready to reclaim their freedom. 


Are you a small business owner constantly pulled into daily fires – answering endless questions, fixing mistakes, wondering why your team still doesn’t “get it”? If you’re trapped in micromanaging and chaos, it’s time for a shift. Activate Your Virtual GM® is a step-by-step program designed to free you from day-to-day drudgery and empower you as the leader your business needs. This isn’t about working more – it’s about building a self-sustaining company and finally getting your life back.

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Systemize Your Success

Elevate Your Leadership

Reclaim Your Freedom

What’s the Cost of NOT Changing?

Imagine another year stuck exactly where you are. If nothing changes, you’ll still be the overworked “go-to” for every minor issue, growth will stall, and burnout will loom. The cost of inaction isn’t just stress – it’s lost opportunities, stagnant revenue, and precious time with family sacrificed. Don’t let “business as usual” keep running your life. Activate Your Virtual GM® shows you a better way, before it’s too late to reclaim what truly matters.

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the reasoning

How Activate Your Virtual GM® Changes Your Business

Stop Being the Bottleneck

Identify and fix the top disconnects that are silently draining your time and energy, so your business can run smoothly without you firefighting every moment.

Have a Team That “Gets It”

Learn how to create true alignment and accountability in your team without resorting to micromanaging. Watch as employees take ownership of their roles and consistently meet your expectations.

Systems for Sustainable Freedom

Implement the proven Virtual GM® System – simple structures and tools that bring clarity, efficient processes, and real accountability to every area of your business.

No more guesswork or chaos, implement the Virtual GM™ Matrix & you’ll have an operating system for your company based on YOUR culture

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we understand

Your Virtual GM® isn’t a one-size-fits-all course – it’s a personalized roadmap built around your business and your vision.

I understand what you’re going through, because I’ve been there. Not long ago, I was exactly where you are: juggling multiple businesses, drowning in daily tasks, and feeling trapped by my own success.

I know what it’s like to want change so badly – to crave a business that doesn’t consume your every waking moment – and not see a clear path forward. Over the past 30+ years, I’ve helped countless entrepreneurs break free from that trap, building thriving companies that don’t run them. I can help you do the same.

After decades of trial and error, I’ve mastered the art of getting owners out of the weeds and into the CEO seat. I’ve led companies from 5 to 90+ employees, scaled multiple businesses to seven-figures, and even serve as a Fractional COO to an Inc. 5000 firm. Using this experience, I developed the Virtual GM® system – a fusion of leadership development, team alignment, and systematization that is the backbone of this program. In Activate Your Virtual GM®, I become your guide as you transform from overworked owner to strategic leader.

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Transform Your Business

activate your virtual gm™ 

Our framework will help you overcome your overwhelm

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What's in the this course? 

you'll receive the following

Your Virtual GM® Matrix Resource Pack

Interactive assessments for bottlenecks, team empowerment, and owner freedom to guide your focus. Templates and tools (Mission Workbook, Vision Tracker, Delegation Map, Dashboard Template, SOP Builder, and more) ready to customize.

8 Weekly Training Modules

Each week unlocks a focused module (video lessons + worksheets) guiding you through the Virtual GM® Framework. Module by module, you’ll implement new systems for hiring, delegation, communication, performance tracking, and more. 

Live Weekly Coaching Calls

Join Eden Lovejoy's team live on Zoom each week for Q&A and coaching. Get unstuck fast, celebrate progress, and learn from real examples. Eden’s insight and encouragement will keep you moving forward with confidence.

Virtual GM® Toolkit

A vault of templates and checklists to streamline your operations – from meeting agendas and org chart templates to an employee performance feedback script. Don’t reinvent the wheel; use these tools to implement changes immediately.

Peer Mastermind Community

12 months’ access to our Business Community Forum (included free). This is a private online group exclusively for program participants and alumni, where you can ask questions 24/7, share wins, and network. Eden and her team moderate the forum, often chiming in with advice. (Many say this community alone is worth the investment!)

Completion Certificate & Team Access

Upon finishing, you earn the Your Virtual GM® Certification, validating that you’ve installed a self-sustaining business system. Team members can access select training materials to get on the same page (so they’re trained with you).

Bonus: 1:1 Strategy Session with Eden

Complete the program and get a free one-hour private strategy call with Eden (Fractional COO to an Inc. 5000 firm). You’ll refine your long-term plan and address any lingering challenges to ensure your continued success. (Limited to first 20 enrollees)

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the modules

We break the program into manageable modules, each building on the last. Here’s more than a peek at a few of them, we give you all the details up front , so you can make the most informed decision 

01

reclaim  

Leadership Mindset & Time Mastery

Identify where your time goes and adopt the CEO mindset.
Outcome: You’ll reclaim 5–10 hours per week by delegating low-value tasks immediately.

02

alignment

Mission, Vision, Values 

Roll out your new Mission, Vision & Values to your team.
Outcome: Your employees will align around a clear purpose and guidelines, reducing confusion and missteps.

03

consistency

Systems & Processes

Learn which business processes to document first and how to create SOPs your team will actually use. Outcome: Critical tasks in operations, sales, and service are systematized, so things run consistently (even when you’re not involved).

04

accountability 

Building Your A-Team

Organizational structure, hiring right, and establishing accountability at every level.
Outcome: A roles and responsibilities chart for your business and a simple accountability routine to keep everyone on track.

05

clarity

Performance Metrics & Dashboards

Identify the key numbers that drive your business forward and create a dashboard your team can own.
Outcome: You’ll walk away with a simple, visual dashboard showing weekly progress toward goals—so everyone knows what success looks like and where to focus.

06

ownership

Culture & Communication Systems

Install feedback rhythms, communication cadences, and cultural anchors that create a high-performance team without micromanagement.
Outcome: A communication plan your team follows without needing you to mediate, and a culture playbook that reinforces ownership, values, and initiative.

07

execution

Performance Metrics & Dashboards

Translate your big-picture goals into a 90-day plan your team can execute with clarity and confidence.
Outcome: A Vision-to-Metrics Tracker and 90-day roadmap aligned to your mission—with key roles and responsibilities clearly mapped for each strategic priority.

08

freedom

Owner's Transition Plan (Step Back, Not Away)

Create your Owner Transition Map so you can reduce your day-to-day involvement while maintaining strategic control.
Outcome: A customized “Fire Yourself” plan to free up 50–70% of your operational role, with systems, people, and processes ready to support sustainable growth.

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the process is simple

You're 3 steps away from freedom

Enroll & Choose Your Plan

Secure your spot by selecting a payment option below. (We offer an easy monthly plan or a discounted pay-in-full option.)

Work the Program
(at your pace):

Explore the weekly modules and apply what you learn. You’ll have guidance at every turn and a community cheering you on.

Watch Your Business Transform

Even before the 8 weeks are up, you’ll see and feel the difference – more free time, a smoother-running team, and metrics moving in the right direction. 

LET'S GET STARTED

What's My Investment?

How much is your time, sanity, and business growth worth? Our graduates will tell you – the investment in this program pays for itself many times over. Lost time, employee turnover from poor leadership, missed growth opportunities… those are real costs you’re already paying by doing nothing. Compared to that, Activate Your Virtual GM® is a smart investment in a future where your business thrives and you get to enjoy life.

We offer two simple enrollment options: pick what fits your budget and cash flow.
No matter which you choose, you get full access to the entire program and community.

EASY PAY

$497

One Time Investment

LET'S BEGIN!

Installments

$265

x 2 months

LET'S BEGIN!

YOU ARE PROTECTED BY OUR NO QUESTIONS ASKED
100% MONEY BACK GUARANTEE

Enroll and try the program risk-free. If you attend the coaching calls, complete the first two modules and don’t see value – email us within 30 days of start and we’ll refund your investment, no questions asked. We are confident in the transformation this program provides, and we want you to feel confident too. You have nothing to lose – except the stress and overwhelm that’s been holding you back!

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“We are superheroes already — just by choosing to live a human life.”
– Eden & Asara (Positively Transformational Podcast)
(In other words, you’re more capable than you know. You just need the right system and support to unlock your full potential.)

still have questions?

FAQ 

Still don't have the answers you were looking for? Feel free to contact me [email protected]

LET ME IN ALREADY!

What's My Investment?

How much is your time, sanity, and business growth worth? Our graduates will tell you – the investment in this program pays for itself many times over. Lost time, employee turnover from poor leadership, missed growth opportunities… those are real costs you’re already paying by doing nothing. Compared to that, Activate Your Virtual GM® is a smart investment in a future where your business thrives and you get to enjoy life.

We offer two simple enrollment options: pick what fits your budget and cash flow.
No matter which you choose, you get full access to the entire program and community.

EASY PAY

$497

One Time Investment

LET'S BEGIN!

Installments

$265

x 2 months

LET'S BEGIN!
hello! 

I'm Eden

Founder of Your Virtual GM® and creator of the MATRIX. I help business owners who feel trapped in their own success to regain control through culture, clarity, and delegation.

Because I’ve built businesses that run without me, I know exactly how to help you do the same - without sacrificing your sanity or your goals.

I've walked this path before, and I’ll guide you through yours. This isn't just management coaching. It’s a business transformation.

You don’t need another system to manage - you need a system that frees you.Â